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19 Jul 2010

Dataton's Pickup audioguide

Supplier: Dataton AB
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Dataton's Pickup audioguide offer has been put to interesting use in two current exhibitions -Dronning Margrethe og Arkælogien at the Moesgård Museum in Denmark, and And There Was Light, a touring exhibition which opened in Gothenburg, Sweden in March 2010.

Dronning Margrethe og Arkælogien is an exhibition about Danish Queen Margrethe's love of archeology, in honour of her 70th birthday this year.

The Queen herself narrates the audio tour, so stringent requirements on sound quality were a must. "The royal voice is very well-known in Denmark and it was important for the museum to reproduce it at the very best quality, with no distortion," explained curator Martin Brandt Djupdræt.

The museum had considered using directed loudspeakers, but couldn't find a solution to suit the rooms containing the exhibition, so an audioguide system was chosen for optimum sound, and Pickup selected based on its sound reproduction and user interface. "The system works really well. The public find it easy to use and are very pleased to hear the Queen's narrative."

Pickup also plays an integral role in And There Was Light, an exhibition showcasing work from Da Vinci, Michelangelo and Raphael that will tour internationally for eight years following its stint in Gothenburg. It's the first time that the three Renaissance painters have been shown together in this way outside Italy. The insurance value of the original works is around 100m euro (£82.4m, US$123m).

The exhibition is totally dependent on visitors using the guides, which are included in the admission price, in conjunction with Dataton Watchout technology. They provide synchronised sound to video elements throughout the exhibition, a key part of the visitor experience.



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Company details

Dataton AB

Dataton was founded in 1973 with the aim of enriching the visitor experience with the aid of audiovisual products. R & D facilities are located in Sweden. Dataton is represented in most countries and its products are used by many internationally famous entertainers and museums.

Dataton AB
Linkoping
Sweden

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